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IRZ 1, Jänner 2016, Seite 15

Insight into the mind of an investor

Peter Hogarth

It’s never a good plan to try to be all things to all people. Inevitably, you will end up disappointing a lot of them. Unfortunately, many companies try to do just that (that is, be all things to all people, not try to disappoint them) by including ever more information in their annual reports. But how is a company to know what the users of its corporate reporting really want?

Ten years after European companies, as well as those in many other important markets, started applying International Financial Reporting Standards (IFRS), it seems a good time to stop and take stock of what’s been achieved, and where we should be headed from here.

”It’s been an interesting learning period for analysts," is how the session began at PwC’s 17th annual Meet the Experts conference on the 9th of November, 2015, in London. The panel – comprising Peter Malmqvist, chairman of the Swedish Society of Financial Analysts, and Rui Mota-Guedes, Head of European Equity Strategy at Mainfirst Bank in Spain, and chaired by Peter Hogarth, PwC partner – explored the experience of the European investment community in implementing IFRS into their analysis and understanding of the financial results of European compani...

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