Tax and Technology
1. Aufl. 2023
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S. 2061. Introduction
1.1. Background
Currently, intangibles are one of the most relevant types of assets when developing businesses. In many cases, this type of asset represents one of the factors that gives the most added value either to the products or services of a company or the market value of an enterprise. This situation is even more critical regarding digital business, in which intellectual property is the main value driver.
In the current general business context, companies must be highly adaptable to the permanently changing characteristics of the markets. This distinctive feature is more pressing in the case of digital businesses, that is, those that use some digital intangible asset in their development. Companies commonly use different organisational strategies in their structures, simultaneously impacting the development and exploitation of their intangibles.
Today, markets in general and digital in particular require permanent adaptation to consumers who demand new and more varied forms of consumption. For its part, the business environment is characterised by high competitiveness when it comes to delivering digital goods and services, with permanent development of new produc...